Why do you want to work at this firm?

See this answer go from 50 to 90

Example answer

50/100

Before business school I spent four years in operations at a hospital system. Your firm is one of the top names in consulting, and it's where the best people want to start.

The other reason is the people. I've had coffee with five people from your office. Everyone was really smart and nice, and the culture seems great.

I also know you do a lot of work with health systems, so over time I could bring what I know back in. So this is where I think I'd learn the most and still have something to offer early on.

What holds it back

"One of the top names" and "really smart and nice" could be said to every firm on the list. Nothing here shows the speaker looked closely at this one.

What the interviewer listens for

  • Could this answer be given to any other firm unchanged?
  • Have you talked to people here, and what did you learn from them?
  • Do your reasons connect to your own background?

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