Free growth strategy case, no sign-up

Growth strategy case interview practice, compare options on one measure

A company needs a new source of growth. Work a full sample case: compare three options on profit and investment, find the constraint that changes the ranking and recommend, with a timer and a worked answer. Free, with no sign-up.

Free and runs in your browser. The case is original and fictional, and Soreno is independent of any consulting firm. The 7-day free trial includes 2 mock interviews and 3 drills.

Free sample case: candidate-led

The growth strategy case you can try now

You choose the analyses, compare each option on the same measure and sequence your recommendation.

Step 1. Read the case

Hearthside Foods: where should growth come from?

The interviewer reads you the case

Your client is Hearthside Foods, a US pasta sauce brand with $60 million of revenue sold through supermarkets. Growth has slowed to 1% a year. Management is weighing three ideas: new flavors in supermarkets, a warehouse-club channel, and expansion into Canada. The CEO asks which to pursue.

An original, fictional practice case written by Soreno. It is not a question from any firm's interviews. Everything stays in your browser.

Step 2. Ask clarifying questions

In a growth case, confirm the goal (revenue, profit, return), the options on the table and any constraints.

Step 3. Structure your answer

Take two minutes. Structure how you would compare the three growth options and say your first hypothesis. Write it, then say it out loud.

2:00

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Framework outline

How a growth strategy case is usually structured

A short outline for the type. Our framework and positioning articles go deeper; this page is for practice.

  1. 1

    Goal and constraints

    Revenue, profit or return? Over what time? What can the company not do (capital, capacity, capabilities)?

  2. 2

    Generate options

    Existing customers (new products), existing products (new channels), new markets (geographies). Name a few real options.

  3. 3

    Compare on one measure

    Extra profit and investment for each option, then return per dollar. Do not compare revenue with profit.

  4. 4

    Check feasibility

    Capacity, capabilities, customer concentration and competitive response. A constraint can change the ranking.

  5. 5

    Sequence

    Rarely one option only. Say which to do first, which to test and which to wait on.

Mistakes to avoid

Where candidates lose points

Common ways to go wrong in this type of case, based on how the sample case is built.

  • Choosing the biggest-revenue option without margins and investment.
  • Listing growth levers from a matrix with no numbers.
  • Ignoring a capacity or capability constraint until the end.
  • Comparing options on different measures (revenue for one, profit for another).
  • Recommending everything: a good answer ranks and sequences.

A strong answer states the headline first, shows the numbers that support it and ends with a recommendation and next steps.

FAQ's

Frequently Asked Questions

Everything you need to know about Soreno, answered in one place.

No. It is an original, fictional growth strategy case written by Soreno, with numbers that reconcile. It is not a question from any consulting firm's interviews. The firm pages under Practice link to what each firm publishes about its own interviews.
A case where a company wants to grow and you compare options (new products, channels, geographies, acquisitions) and recommend which to pursue and in what order.
Return per dollar is a good first measure, but check feasibility and risk. In the sample case a capacity constraint changes the ranking of one option. A strong answer also says what to test first.
Market entry is one option: whether and how to enter a specific market. A growth case compares several options, which may include market entry, against each other.
No. The sample case runs in your browser with no sign-up, and nothing you type is saved or sent.
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